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AdWords a.k.a. Pay-Per-Click (PPC)

Home AdWords a.k.a. Pay-Per-Click (PPC)

“I tried Google AdWords. It cost me a bundle.”

Yet Google can’t be ignored …

… not if you need to sell a product or service. What other search engine can boast over a  billion searches monthly? And that’s a conservative estimate. Some  say Google’s reach is almost two billion monthly! No other search engine comes close!

Can you afford not to be in that marketing space? Unless you’re selling hot dogs from a cart, I don’t think so.

But purchasing AdWords can be challenging. Have you ever had someone say to you, “I tried AdWords but it cost me a bundle.” Or “I ran an AdWords campaign for a few months, but I didn’t get much out of it and it was really expensive.” Maybe that person was you.

How your precious budget was wasted.

Maybe you hired a well-known firm to run your campaign. The sales rep breathlessly told you how much traffic your website was going to get and how many customers would come to you. You signed up. Sure you got a little business, but a lot of the leads weren’t real buyers. Then your rep kept telling you to get real success you needed to up your budget — which also meant his commission check got larger.

Or maybe you tried to run the campaign yourself. The amount of data you had to sift through was mind-numbing, so you made quick — and uninformed — choices for your campaign. Once your campaign was up and running you didn’t know how to refine it, so you left it alone to limp along poorly, wasting your precious marketing budget.

No wonder you’re frustrated. You’re not alone. I’ve heard stories like these from countless clients. 

Making Google AdWords work for you.

The good news is that you don’t have to give up on AdWords. I specialise in helping small to mid-size businesses launch and run AdWords campaigns that deliver. Here’s what I’ll do for you …

  • Develop your AdWords marketing strategy
  • Conduct thorough research to discover your best keyword phrases
  • Organise keyword phrases in Ad Groups
  • Select target demographic
  • Select geographic territory
  • Select optimal times for displaying ads
  • Evaluate competitor campaigns
  • Advise on landing pages for various ads
  • Write text ads to entice your prospects to click on your ad
  • Evaluate quality scores for campaign to keep your costs down
  • Regular monitoring and revisions to campaign as needed to ensure best results

Now you might think, “Hey, that company I hired awhile back said the same thing.” Well, yes, they probably did. The difference is that I, Herman Jooste, personally customize each campaign. I don’t rely on an automated system to put everything on auto-pilot.

And that personal touch makes all the difference.

What the Google AdWords reps say to me.

I don’t like to brag, but this information may be helpful to you. Often when I’m consulting with a Google AdWords Specialist, he or she will say, “Your campaign is perfect.” Or when I’ve implemented a particular strategy, “That’s amazing! How did you figure that out?”

The best 3 reasons to use Google AdWords 

  • Your sponsored listing will appear on the first page of Google. Your ad displays when someone types your specific keywords into Google’s search field. Typically, your listing will appear for hundreds of keyword variations.
  • You pay only when someone clicks on your ad to go to a landing page on your website. Hence the name Pay Per Click or PPC.
  • Detailed tracking data available to refine and optimize campaigns.

How I will build your AdWords campaign.

  • Develop your AdWords marketing strategy
  • Conduct thorough research to discover your best keyword phrases
  • Organise keyword phrases in Ad Groups
  • Select target demographic
  • Select geographic territory
  • Select optimal times for displaying ads
  • Evaluate competitor campaigns
  • Advise on landing pages for various ads
  • Write text ads to entice your prospects to click on your ad
  • Evaluate quality scores for campaign to keep your costs down
  • Regular monitoring and revisions to campaign as needed to ensure best results

Google Accredited

  • Certified Google Partner
  • Advanced AdWords knowledge

How much does it cost?

  • Campaign setup: from US$400 or ZAR5,000
  • Monthly management: from US$600 or ZAR10,000
  • All campaigns are tailored to meet your needs. I do a full appraisal of your requirements and recommend a starting budget.

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Summary
Pay-Per-Click (PPC) & Adwords
Service Type
Pay-Per-Click (PPC) & Adwords
Provider Name
Herman Jooste,
11-2nd Avenue,Alberton North, ,Gauteng-1449,
Telephone No.086 727 7363
Area
Gauteng, South Africa
Description
At Herjoo Online we specialise in running search engine advertising (AdWords) campaigns that will put your website at the top of Google’s paid search results.

Copyright 2016–2017 All Rights Reserved

Herjoo Online Solutions is a Google certified AdWords company providing custom pay-per-click (PPC) advertising services. We also provide search engine optimization (SEO), conversion analysis, sales landing pages, and web design. We serve the following cities and their neighboring communities Gauteng, Johannesburg, Sandton, Rivonia, Pretoria, Sandton, Rivonia, Midrand, Randburg, Centurion, and Cape Town. Herjoo Online also serves AdWords clients in other English-speaking countries like the United States, Great Britain, Australia, and New Zealand.

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