086 727 7363
info@herjoo.co.za
  • Home
  • About
  • Services
    • Search Engine Optimization (SEO)
    • AdWords a.k.a. Pay-Per-Click (PPC)
    • Lead Conversion
    • Web & Graphic Design
  • Articles
    • Data-driven Insights
      • Actionable Analytics
      • Analytical Findings
      • Informative Data
    • Digital Marketing
      • AD Bidding
      • Ad Campaigns
      • Ad Groups
      • ad performance
      • Content Creation
      • Keyword Research
      • Online Advertising
    • GDN
      • Introduction
      • Ad Formats
      • Campaign Management
      • Display Ad Audience
      • Display Ad Metrics
    • Google Ads Policies 2023
      • Policy Updates
    • Google Shopping
      • Advertising
      • Google Merchant Center
      • Merchant Center
      • User Experience
      • Overview
    • Innovative Strategies
      • Creative Tactics
      • Cutting-edge Approaches
      • Forward-thinking Methods
    • Trending Tips
      • Influencer marketing
      • SEO Optimization
      • Social Media
    • YouTube
      • Overview
    • Uncategorized
  • Contact

Category: Online Advertising

Home Digital Marketing Archive by Category "Online Advertising"
: Google Ads hidden features, Google Ads tips, Google Ads optimization, PPC marketing

10 Hidden Google Ads Features You’re Not Using (But Should Be)

December 11, 2024herjoo

So, you’ve been tinkering with Google Ads for a while now, but are you truly unlocking its full potential? Yeah, there are some nifty features that often fly under the radar, and you might just be missing out. Stick with me, and I’ll show you ten hidden gems within Google Ads that can transform your…

optimizing google ads product listings

How to Improve Your Google Ads Quality Score and Boost Conversions

October 9, 2023herjoo

How to Improve Your Google Ads Quality Score and Boost Conversions As a digital marketer, I know how crucial it is to have a high Google Ads Quality Score for better campaign performance and ROI. I’ll show you the key components that Google considers when calculating your Quality Score and share practical strategies to boost…

Maximizing Your Google Ads ROI 10 Proven Strategies for Success

Using Google Ads Conversion Tracking to Measure Offline Conversions

October 9, 2023herjoo

Using Google Ads Conversion Tracking to Measure Offline Conversions. Are you wondering how to measure the success of your online advertising campaigns and their impact on offline conversions? With Google Ads Conversion Tracking, you can bridge the gap between your online efforts and real-world customer actions. This article will guide you through setting up and…

A picture of an arrow pointing the way to better lead quality.

Optimizing Lead Quality for Better PPC Results

August 30, 2023herjoo

Are you looking to boost the effectiveness of your online advertising campaigns? If so, optimizing lead quality is key. By attracting high-quality leads, you can maximize your PPC (Pay-Per-Click) results. So, how can you achieve this? Start by teaching Google what a good lead looks like through clean conversion tracking. Filter your customer lists for…

This image showcases three distinct groups of ad groups, each with its own set of ad group strategies.

Adwords Ad Group Targeting Strategies

August 22, 2023herjoo

I will explore the intricacies of Adwords Ad Groups and their targeting strategies. It will delve into the fundamentals of ad group segmentation, the role of keywords, negative keywords use, and performance metrics. Future trends in ad group targeting strategies will also be analyzed. This comprehensive study aims to enhance understanding for those interested in…

What Are Google Ad Credits and Free Promo codes Banners showing different discounts?

What Are Google Ad Credits and Free Promo codes?

August 21, 2023herjoo

Have you ever wondered what Google Adwords credits are all about? Well, let me break it down for you. I’ll be diving into the world of online advertising credits and explaining everything you need to know. From what a promo code is to how to use those free credits, we’ll cover it all. So if you’ve…

A captivating image featuring a laptop and a calculator, accompanied by meticulous notes being carefully tallied.

Understanding Your Google Ads Billing Options

August 4, 2023herjoo

Understanding the billing options available in Google AdWords is crucial for new advertisers. According to recent statistics, there are two main billing options to choose from: postpay and prepay. Postpaid bills are generated either every 30 days or when the billing threshold is reached. Prepaid requires payment in advance and stops ads when the balance…

An image showcasing a compass with multiple paths, representing Google's attribution model shake-up

Navigating Google’s Attribution Model Shake-Up: Solutions For Advertisers

August 3, 2023herjoo

In the ever-changing landscape of digital advertising, Google’s recent announcement of changes to its attribution models has caught the attention of advertisers. Starting in September, there will be changes to the way we attribute credit for actions. Traditional attribution models like first-click, linear, time decay, and position-based will be retired. However, last-click and data-driven models…

a-sign-on-a-business-door-saying-closed

What Is Google Adwords Negative Keyword?

August 1, 2023herjoo

Welcome to our comprehensive guide on Google AdWords negative keywords. As avid digital marketers, we understand the frustration of investing valuable resources into ads that don’t reach the right audience. But fear not, because negative keywords are here to save the day! Negative keywords act as a filter, ensuring your ads are displayed only to…

An image of a computer screen with a Google Ads dashboard open

3 Advanced Strategies To Optimize Your Google Ads

July 30, 2023herjoo

As businesses compete in the digital marketing landscape, optimizing their Google Ads account with advanced strategies has become crucial to stay ahead of the competition. Businesses need to use data, audience targeting, and automation to improve their Google Ads and get the most return on investment. Nicola Agius, the Paid Media Editor of Search Engine…

Posts pagination

1 2 >

Recent Posts

  • 10 Hidden Google Ads Features You’re Not Using (But Should Be)
  • The Benefits of Using PPC (pay-Per-Click) Advertising
  • Google’s Performance Max Introduces Powerful Ai Features.
  • Google Ads Revolutionizes Advertising With Exciting Updates
  • Google Cracks Down on Ad Network Abuse
  • Google Search Quality Raters Guidelines
  • Google Ads Editor Unleashes Game-Changing Features
  • Attract Buyers With Stellar Product Listings
  • Tracking Success in Google Merchant Center
  • Resolving Google Shopping Feed Errors in Google Merchant Center With Effective Solutions
  • : Google Ads hidden features, Google Ads tips, Google Ads optimization, PPC marketing
    10 Hidden Google Ads Features You’re Not Using (But Should Be)
  • The Benefits of Using PPC (pay-Per-Click) Advertising
    The Benefits of Using PPC (pay-Per-Click) Advertising
  • advantages of pay per click advertising
    Google’s Performance Max Introduces Powerful Ai Features.
  • Google Ads Revolutionizes Advertising With Exciting Updates
  • guidelines for google search quality raters
    Google Cracks Down on Ad Network Abuse
  • Google Search Quality Raters Guidelines
    Google Search Quality Raters Guidelines
  • google ads editor innovations
    Google Ads Editor Unleashes Game-Changing Features
  • google s new attribution models
    Attract Buyers With Stellar Product Listings
  • Tracking Success in Google Merchant Center
    Tracking Success in Google Merchant Center
  • Tracking Success in Google Merchant Center
    Resolving Google Shopping Feed Errors in Google Merchant Center With Effective Solutions

Copyright 2016–2023 All Rights Reserved

Herjoo Online Solutions is a Google certified AdWords company providing custom pay-per-click (PPC) advertising services. We also provide search engine optimization (SEO), conversion analysis, sales landing pages, and web design. We serve the following cities and their neighboring communities Gauteng, Johannesburg, Sandton, Rivonia, Pretoria, Sandton, Rivonia, Midrand, Randburg, Centurion, and Cape Town. Herjoo Online also serves AdWords clients in other English-speaking countries like the United States, Great Britain, Australia, and New Zealand.

Search Engine Optimization (SEO)  |  Pay-Per-Click (PPC) & Adwords  |  Lead Conversion  |  Web & Graphic Design  |  Privacy Policy | Cookie Privacy Policy | Terms of Use